How Google Deals With Subdomains - Lumar (2024)

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A subdomain is an extension to the main domain of a website and can be useful for implementing multinational or multilingual versions of a site. Search engines treat subdomains as independent from the main domain, so it is important to understand best practices for optimisation. Our Hangout Notes cover these best practices, together with real world examples and advice from Google.

How Google Deals With Subdomains - Lumar (2024)

FAQs

How Google Deals With Subdomains - Lumar? ›

Subdomains Should Include Separate Robots.

How does Google handle subdomains? ›

Subdomains are treated as separate entities from the main domain in terms of search engine ranking, so the content on the subdomain "http://name.main.com" would be treated as separate from the content on the main domain "main.com" for the purposes of search engine optimization (SEO).

Do subdomains get indexed by Google? ›

The short answer is yes, Google can and will index and rank subdomains unless you explicitly take steps to ensure they're excluded from its index. Google's entire business model is based on discovering content. The same goes for all search engines.

Do subdomains rank in Google? ›

In general, subdomains can rank well on Google if they have high-quality content that is relevant to the user's search query. However, subdomains may have less authority than the main domain, which can make it harder for them to rank for competitive keywords. This is a basic SEO question. Yes.

Does Google treat subdomains as separate sites? ›

Despite the fact that Google has said it doesn't matter which you choose – a subdomain or subdirectory – subdomains are treated as entirely separate sites and you even verify them separately in Google Search Console.

Does Google charge for subdomains? ›

Subdomains are free. With the right hosting plan, you can add subdomains at no additional cost. If it is that you have a large amount of subdomains on one domain, Google will not penalize you. It is rather easy to install/upload anything to a subdomain without impacting your main site.

Are subdomains worse for SEO? ›

In most cases, having a subdomain is not ideal for SEO. Search engines view subdomains as two separate websites. This means that rankings, topical authority, and backlink authority are all split between the two domains.

Does Google Domains allow subdomains? ›

Welcome to the Google Workspace Admin forum. Yes you can do this. Sub domains are treat no differently to regular domains.

Does Google Tag Manager work on subdomains? ›

If you want to track visitors across different subdomains or domains of your business, then you will need to use the same GA property. But that does not mean that you need to use the same GTM container. Every website can use a different Google Tag Manager container but send the data to the same GA property.

Does Google AdSense approve subdomains? ›

Google AdSense does not take in subdomains, only custom domains. There is no workaround as you would have to verify that you own epizy.com (which you don't). You can find another ad company that will accept subdomains.

Do subdomain backlinks help SEO? ›

Search engines treat subdomains as completely separate websites. This means the SEO metrics of your main domain and your subdomains are totally separate. So, if you have a high-traffic subdomain with lots of backlinks, it won't necessarily boost the SEO of your main domain.

Do subdomains affect domain reputation? ›

Your subdomain reputation(s) can impact base domain reputation, but the impact between subdomains will be small. Subdomains are not a way to avoid a bad domain reputation. Instead, they will help differentiate your traffic while maintaining a clear relationship with your main domain.

How many subdomains is too many? ›

A domain can have up to 500 subdomains. You can create multiple levels of subdomains such as store.product.yoursite.com, test.forum.yoursite.com, etc. Each subdomain can be up to 255 characters long, but for multi level subdomains, each level can only be 63 characters long.

How does Google treat subdomains for SEO? ›

Subdomains: Google may consider subdomains as separate entities, each with its own ranking potential and SEO factors. They can be treated as distinct websites. URLs: Individual URLs within a domain are typically treated as part of the same website. Google indexes and ranks them based on various SEO factors.

Why subdomains are a bad idea for your website and blog? ›

Disadvantages of subdomains for SEO

Summary: Google views subdomains as independent from your main website. Since Google sees your subdomain and main site separately, you have to attract backlinks to both websites.

Do subdomains need their own sitemap? ›

A sitemap is a file of your site's pages, links and other information that helps Google read and index your site. Each subdomain has its own dedicated sitemap that needs to be submitted to Google individually.

Can I use Google workspace with a subdomain? ›

Sign into your Google admin console Google Workspace Admin page with your administrator credentials. Select Add a domain in the Domains section. Enter a name that is a subdomain of your primary domain. A subdomain makes the domain verification process easier.

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